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Culture and Diversity in Decision reservation EssayThe definition of the mission and goals of the enterprise is the foundation for any business. Mission is the answer to the question, what is the activity of the family is and what it intends to do. Procter Gamble has a pretty clear statement We are there to improve your life after the mission, the presidential term needs to define the purpose. In this case, the goal to produce goods and services of the highest quality and customer care for that improve the lives of todays and future generations around the world. Consumers help to take a leading position in basis of sales, to ensure the prosperity of the business that contributes to the well-being of employees and shareholders, as well as those areas where employees live and work. The goal unites workers for the parking area cause of the growth strategy. It has great potential due to a simple idea to improve on daily lives of consumers around the world. It is this setti ng every(prenominal)ows P G to achieve maximum full growth. So, from the above we shtup highlight the important goalsof the caller- push through A. Providing quality products, customer focusB. Creating a stable, growing come with.3. About the PG familiaritys coating signs.The company provides a certain amount of self addiction divisional governance structure that provides greater flexibility and faster response to channelizes in the business environs compared to the linear and linear- staff. Managerial responsibility for the activities of the company both in the domestic and foreign market is dual-lane between them. This type of structure combines centralized coordination and function of centrally managed. Key figures in the management of an organization with a divisional structure non heads of functional units, and the managers in charge of the production de get outment, the so-called divisions. The company groups are formed by categories, each of which includes expe rts in marketing, sales and advertising. These narrow specialists provide each its part under the direct conceal of the manager category.The level of the manager is very high. 4. Factors that caused the organization to embody this peculiar(prenominal) culture. PG company has been working toward keeping its reputation and standards in all field. Since it was established, PG has built rich heritage of touching consumers lives with brands that make life a little better every day. Here is to motto says Do the Right Thing For each other The culture of the company is found on the basic moral and ethical values leadership, striving for the victory, the hosts respect, honesty and trust. These values are not something abstract they define the actions of the company. 5. What type of leader would be the best?In my opinion there are many reasons that this leader structure will be effective. First, as part of a huge company it managed to create an environment where every employee is intere sting to work with. The responsibility of each employee, including the manager is the main impetuous force effectiveness. And this is the result of the constructed arranging of management, whose main task is to create conditions for the moral and material interests of each employee. Second, the complexity of management and collective management style in this company is proposed to use a single control method. The management system is structured in a complex offunctional subsystems. That is, they include highlights key subsystems at heart each of which formed goals, measurable indicators are introduced, developed a system for calculating them are declare standards, business processes and organizational procedures.Disconnected from the management of the business functions of the companys managers are moving to a collective system of integrated management of business functions. 6. Imagine that there is a decline in the demand of products. What the change in culture would be need t o be in response to this situation. I think companys CEO should work with the sales department. Look up their regular planning and control of the department and its employees, hiring, selection and adaptation of staff employee motivation, training, exchange of experience, the general debriefing, evaluation of the department, the calculation of toll of sales, cost of sales regulation, evaluation of individual performance of employees. In one word they have to find out their mistake and fix it, because without a reason demand not decreasing itself.ReferencesCNBC television channel accusative film about Procter Gamble company. Retrieved fromhttp//www.hulu.com/watch/286095 Charan, R. (2008, August 26). PGs innovation culture How we built the world-class organic growth engine by investing in people.Retrieved from http//www.strategy-business.com/article/08304?pg=all Procter and Gamble. (2013). Our worldwide business conduct manual. Retrieved from http//www.pg.com/en_US/downloads/compa ny/governance/Policy_Worldwide_Business Conduct_Manual.pdf Schermerhorn, J. R. (2012). Organizational behavior (12th ed.). Danvers, MA John Wiley Sons, Inc